For Huntington Beach family, the chips are down at Super Bowl
When the Super Bowl begins Feb. 5, it will be a tense time for the Willson family.
Huntington Beach residents Connie and Tom will watch the telecast at a local restaurant, while their son Kevin will experience the game live in Indianapolis. The suspense will start with the pregame show, grow more intense during the coin toss and may induce peals of sweat by halftime.
It’s not that the Willsons have a family member in the game — or frankly, that they care which side wins at all. But when the TV cuts to a commercial break, they’ll be fixated on the screen.
Kevin, a longtime documentary and commercial director, has a 30-second Doritos spot entered in Crash the Super Bowl, an annual contest in which filmmakers across the country compete for Super Bowl air time. Kevin’s ad, titled “Sling Baby,” is one of five finalists in the online voting contest, and he and his family will find out during the game if it made the cut.
“The game we care about is the commercials,” said Kevin, who spent most of his childhood in Huntington Beach. “It’s the exact opposite of what most football fans are doing.”
Crash the Super Bowl, which got 6,100 submissions this year, will accept online votes for its five finalists through Jan. 29. The top vote-getter will play during the Super Bowl, while Doritos will choose a runner-up that will also show during the game.
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